Privacy policy

1. Introduction and contact details of the controller

1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about how we handle your personal data when you use our website. Personal data means any data that can be used to identify you personally.

1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Tamara Simek, Wasserburger Weg 57, 89312 Günzburg, Germany, Phone: 017687643262, Email: info@animor.eu. The controller is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data.

2. Data collection when you visit our website

2.1 If you use our website for informational purposes only, meaning you do not register or otherwise transmit information to us, we only collect the data that your browser transmits to the server (so-called “server log files”). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

The website you visited on our site
Date and time of access
Amount of data transmitted in bytes
Referrer/source from which you reached the site
Browser used
Operating system used
IP address (if applicable, in anonymized form)

Processing is carried out pursuant to Art. 6(1)(f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data is not passed on or used in any other way. However, we reserve the right to review the server log files retrospectively if there are concrete indications of unlawful use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the character string “https://” and the lock symbol in your browser’s address bar.

3. Hosting & Content Delivery Network

3.1 Cloudflare
For hosting our website and displaying the page content, we use the system of the following provider: Cloudflare Inc., 101 Townsend St., San Francisco, CA 94107, USA.

All data collected on our website is processed on the provider’s servers. We have concluded a data processing agreement with the provider, which ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU–US Data Privacy Framework (EU–US DPF), which, on the basis of an adequacy decision by the European Commission, ensures compliance with the European level of data protection.

3.2 GoDaddy
For hosting our website and displaying the page content, we use the system of the following provider: Go Daddy Operating Co LLC, 14455 North Hayden Road, Suite 226, Scottsdale, AZ 85260, USA.

3.3 Shopify
For hosting our website and displaying the page content, we use the system of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1–2 Haddington Road, Dublin 4, D04 XN32, Ireland (“Shopify”).

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada.

For transfers of data to Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

4. Cookies

To make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e., small text files that are stored on your device. Some of these cookies are automatically deleted when you close your browser (so-called “session cookies”), while others remain on your device for longer and allow page settings to be saved (so-called “persistent cookies”). In the latter case, you can find the storage duration in the overview of cookie settings in your web browser.

If personal data is processed through individual cookies we use, processing is carried out pursuant to Art. 6(1)(b) GDPR either for the performance of a contract, pursuant to Art. 6(1)(a) GDPR in the case of consent given, or pursuant to Art. 6(1)(f) GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the visit.

You can configure your browser to inform you about the setting of cookies and to decide on their acceptance individually, or to exclude the acceptance of cookies for certain cases or in general.

Please note that if you do not accept cookies, the functionality of our website may be limited.

5. Contacting us

5.1 Trustpilot
We use the services of the following provider for review reminders: Trustpilot A/S, Pilestræde 58, 1112 Copenhagen, Denmark.

Only on the basis of your explicit consent pursuant to Art. 6(1)(a) GDPR do we transfer your email address and, if applicable, further customer data to the provider so that the provider can contact you with a review reminder by email.

You may revoke your consent at any time with effect for the future, either by contacting us or the provider.

We have concluded a data processing agreement with the provider, which ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.

When you contact us (e.g., via contact form or email), personal data is processed solely for the purpose of processing and responding to your request and only to the extent necessary.

The legal basis for processing this data is our legitimate interest in responding to your request pursuant to Art. 6(1)(f) GDPR. If your contact is aimed at concluding a contract, the additional legal basis is Art. 6(1)(b) GDPR. Your data will be deleted when it can be inferred from the circumstances that the matter has been conclusively clarified and provided that no statutory retention obligations prevent deletion.

6. Data processing when opening a customer account

Pursuant to Art. 6(1)(b) GDPR, personal data is collected and processed to the required extent when you provide it to us when opening a customer account. The data required to open an account can be found in the input form on our website.

You may delete your customer account at any time by sending a message to the controller’s address listed above. After deletion of your customer account, your data will be deleted provided that all contracts concluded via the account have been fully processed, no statutory retention periods apply, and we have no legitimate interest in continuing to store the data.

7. Data processing for order processing

7.1 To the extent necessary for contract processing for delivery and payment purposes, the personal data we collect is transferred pursuant to Art. 6(1)(b) GDPR to the commissioned transport company and the commissioned financial institution.

If, on the basis of a corresponding contract, we owe you updates for goods with digital elements or for digital products, we process the contact details you provided when placing the order in order to inform you personally within the scope of our statutory information obligations pursuant to Art. 6(1)(c) GDPR. Your contact details are used strictly for the purpose of communicating updates owed by us and are processed only to the extent necessary for the respective information.

To process your order, we also work with the service provider(s) listed below, who support us in whole or in part in fulfilling contracts. Certain personal data is transferred to these service providers in accordance with the following information.

7.2 To fulfill our contractual obligations to our customers, we work with external shipping partners. We pass on your name and your delivery address and, if required for delivery, your phone number, solely for the purpose of delivering goods pursuant to Art. 6(1)(b) GDPR to a shipping partner selected by us.

7.3 Printful
For order processing, we use the following provider: Printful, Inc., 11025 Westlake Drive, Charlotte, NC 28273, USA.

Name, address, and, if applicable, further personal data are transferred to the provider pursuant to Art. 6(1)(b) GDPR solely for the purpose of processing the online order. Your data is transferred only to the extent actually necessary for processing the order.

For transfers of data to the USA, the provider relies on Standard Contractual Clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

7.4 Transfer of personal data to shipping service providers

Deutsche Post
Shipping provider: Deutsche Post AG, Charles-de-Gaulle-Straße 20, 53113 Bonn, Germany.
If you have given your explicit consent during the ordering process, we provide your email address and/or phone number to the provider pursuant to Art. 6(1)(a) GDPR prior to delivery to coordinate a delivery date or to send a delivery announcement. Otherwise, for the purpose of delivery we provide only the recipient’s name and delivery address pursuant to Art. 6(1)(b) GDPR. The transfer is made only to the extent necessary for delivery. In that case, prior coordination of a delivery date or delivery announcement is not possible.
You may revoke your consent at any time with effect for the future by contacting the controller named above or the provider.
DHL
Shipping provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany.
(terms identical as above)
You may revoke your consent at any time with effect for the future by contacting the controller named above or the provider.
DHL Express
Shipping provider: DHL Express Germany GmbH, Heinrich-Brüning-Str. 5, 53113 Bonn, Germany.
(terms identical as above)
You may revoke your consent at any time with effect for the future by contacting the controller named above or the provider.
DHL Express Austria
Shipping provider: DHL Express (Austria) GmbH, Am Europlatz 2 (Building G), 1120 Vienna, Austria.
(terms identical as above)
You may revoke your consent at any time with effect for the future by contacting the controller named above or the provider.
DPD
Shipping provider: DPD Deutschland GmbH, Wailandtstraße 1, 63741 Aschaffenburg, Germany.
(terms identical as above)
You may revoke your consent at any time with effect for the future by contacting the controller named above or the provider.
DPD Austria
Shipping provider: DPD Direct Parcel Distribution Austria GmbH, Arbeitergasse 46, Leopoldsdorf 2333, Austria.
(terms identical as above)
You may revoke your consent at any time with effect for the future by contacting the controller named above or the provider.
GLS
Shipping provider: General Logistics Systems Germany GmbH & Co. OHG, GLS Germany-Straße 1–7, 36286 Neuenstein, Germany.
(terms identical as above)
You may revoke your consent at any time with effect for the future by contacting the controller named above or the provider.
Hermes
Shipping provider: Hermes Logistik Gruppe Deutschland GmbH, Essener Straße 89, 22419 Hamburg, Germany.
(terms identical as above)
You may revoke your consent at any time with effect for the future by contacting the controller named above or the provider.

7.5 Use of payment service providers (payment services)

Apple Pay
If you choose the payment method “Apple Pay” from Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, payment is processed via the Apple Pay function of your device running iOS, watchOS, or macOS by charging a payment card stored in Apple Pay. Apple Pay uses security features integrated into your device’s hardware and software to protect your transactions. To authorize a payment, you must enter a code you previously set and verify it using Face ID or Touch ID on your device.

For the purpose of payment processing, the information you provide during the ordering process, together with information about your order, is transmitted to Apple in encrypted form. Apple then encrypts this data again with a developer-specific key before transmitting the data to the payment service provider of the payment card stored in Apple Pay in order to carry out the payment. The encryption ensures that only the website through which the purchase was made can access the payment data. After the payment is made, Apple sends your device account number and a transaction-specific, dynamic security code to the originating website to confirm the successful payment.

If personal data is processed in the transmissions described, processing takes place exclusively for payment processing pursuant to Art. 6(1)(b) GDPR.

Apple stores anonymized transaction data, including the approximate purchase amount, the approximate date and time, and whether the transaction was completed successfully. Anonymization eliminates any personal reference. Apple uses the anonymized data to improve Apple Pay and other Apple products and services.

If you use Apple Pay on your iPhone or Apple Watch to complete a purchase you made via Safari on your Mac, the Mac and the authorization device communicate via an encrypted channel on Apple’s servers. Apple does not process or store any of this information in a format that can identify you. You can disable the ability to use Apple Pay on your Mac in your iPhone settings. Go to “Wallet & Apple Pay” and disable “Allow Payments on Mac”.

Further information on data protection for Apple Pay can be found at: https://support.apple.com/de-de/HT203027

Google Pay
If you choose the payment method “Google Pay” from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), payment is processed via the Google Pay application on your mobile device running at least Android 4.4 (“KitKat”) and equipped with NFC by charging a payment card stored in Google Pay or another verified payment method (e.g., PayPal). To authorize a Google Pay payment of more than €25, you must first unlock your device using the verification method you have set up (e.g., face recognition, password, fingerprint, or pattern).

For the purpose of payment processing, the information you provide during the ordering process, together with information about your order, is transferred to Google. Google then transmits your payment information stored in Google Pay to the originating website in the form of a one-time transaction number, which verifies that the payment has been made. This transaction number contains no information about the actual payment data of the payment methods stored in Google Pay, but is generated and transmitted as a one-time valid numeric token. For all transactions via Google Pay, Google acts solely as an intermediary for processing the payment. The transaction is carried out exclusively in the relationship between the user and the originating website by charging the payment method stored in Google Pay.

If personal data is processed in the transmissions described, processing takes place exclusively for payment processing pursuant to Art. 6(1)(b) GDPR.

Google reserves the right to collect, store, and evaluate certain transaction-specific information for each transaction made via Google Pay. This includes the date, time, and amount of the transaction, the merchant location and description, a description of the purchased goods or services provided by the merchant, photos you attached to the transaction, the name and email address of the seller and buyer or sender and recipient, the payment method used, your description of the reason for the transaction, and, if applicable, the offer associated with the transaction.

According to Google, this processing takes place exclusively pursuant to Art. 6(1)(f) GDPR on the basis of Google’s legitimate interest in proper accounting, verification of transaction data, and optimization and maintenance of the Google Pay service.

Google also reserves the right to combine the processed transaction data with additional information collected and stored by Google when using other Google services.

Google Pay’s terms of use can be found here:
https://payments.google.com/payments/apis-secure/u/0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=de
Further information on data protection for Google Pay can be found here:
https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=de

Klarna
One or more online payment methods of the following provider are available on this website: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden.

If you select a payment method in which you pay in advance (e.g., credit card payment), your payment data provided during the ordering process (including name, address, bank and card information, currency, and transaction number) and information about the contents of your order are transferred to the provider pursuant to Art. 6(1)(b) GDPR. In this case, your data is transferred exclusively for payment processing with the provider and only to the extent necessary for this purpose.

If you select a payment method in which the provider pays in advance (e.g., invoice or installment purchase or direct debit), you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, phone number, and, if applicable, data on an alternative means of payment).

To safeguard our legitimate interest in determining our customers’ ability to pay, we transfer this data to the provider pursuant to Art. 6(1)(f) GDPR for the purpose of a creditworthiness check. Based on the personal data you provide and other data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment option you selected can be granted with regard to payment default and/or credit risk.

The credit report may contain probability values (so-called score values). If score values are included in the result, they are based on a scientifically recognized mathematical-statistical procedure. Address data is included in the calculation of the score values, among other things.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.

PayPal
One or more online payment methods of the following provider are available on this website: PayPal (Europe) S.à r.l. et Cie, S.C.A., 22–24 Boulevard Royal, L-2449 Luxembourg.

If you select a payment method in which you pay in advance, your payment data provided during the ordering process (including name, address, bank and card information, currency, and transaction number) and information about the contents of your order are transferred to the provider pursuant to Art. 6(1)(b) GDPR. In this case, your data is transferred exclusively for payment processing and only to the extent necessary for this purpose.

If you select a payment method in which we pay in advance, you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, phone number, and, if applicable, data on an alternative means of payment).

To safeguard our legitimate interest in determining your ability to pay in such cases, we transfer this data to the provider pursuant to Art. 6(1)(f) GDPR for the purpose of a creditworthiness check. Based on the personal data you provide and other data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment option you selected can be granted with regard to payment default and/or credit risk.

Shopify Payments
One or more online payment methods of the following provider are available on this website: Shopify International Limited, Victoria Buildings, 1–2 Haddington Road, Dublin 4, D04 XN32, Ireland.

Sofortüberweisung
One or more online payment methods of the following provider are available on this website: Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden.

8. Online marketing

Google AdSense
This website uses Google AdSense, an online advertising service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). Google AdSense uses cookies, i.e., text files that are stored on your computer and enable an analysis of your use of the website. In addition, Google AdSense uses so-called “web beacons” (small invisible graphics) to collect information, which can be used to record, collect, and evaluate simple actions such as visitor traffic on the website. The information generated by the cookie and/or web beacon (including your IP address) about your use of this website is generally transmitted to and stored on a Google server. This may also involve transmission to servers of Google LLC in the USA.

Google uses the information obtained in this way to evaluate your usage behavior with regard to AdSense ads. The IP address transmitted by your browser within the scope of Google AdSense is not merged with other Google data. Google may transfer the information it collects to third parties if required by law and/or if third parties process this data on Google’s behalf.

All processing described above, in particular the reading of information on the device used via cookies and/or web beacons, is only carried out if you have given us your explicit consent pursuant to Art. 6(1)(a) GDPR. Without this consent, Google AdSense will not be used during your visit.

You can revoke your consent at any time with effect for the future by disabling this service in the “cookie consent tool” provided on the website.

Further information on Google’s privacy policy can be found at: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

9. Web analytics services

9.1 Google Analytics 4
This website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), which enables an analysis of your use of our website.

By default, cookies are set by Google Analytics 4 when you visit the website. These are small text modules stored on your device that collect certain information. The scope of this information also includes your IP address, which is shortened by Google by the last digits to exclude direct personal identification.

The information is transmitted to Google servers and further processed there. Transfers to Google LLC, based in the USA, are also possible.

Google uses the collected information on our behalf to evaluate your use of the website, to compile reports on website activity for us, and to provide other services related to website use and internet use. The shortened IP address transmitted by your browser within the scope of Google Analytics is not merged with other Google data. The data collected when using Google Analytics 4 is stored for two months and then deleted.

All processing described above, in particular the setting of cookies on the device used, is carried out only if you have given us your explicit consent pursuant to Art. 6(1)(a) GDPR. Without your consent, Google Analytics 4 will not be used during your visit. You can revoke your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service via the “cookie consent tool” provided on the website.

We have concluded a data processing agreement with Google, which ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.

Further legal information on Google Analytics 4 can be found at:
https://business.safety.google/intl/de/privacy/, https://policies.google.com/privacy?hl=de&gl=de, and https://policies.google.com/technologies/partner-sites

Demographic characteristics
Google Analytics 4 uses the special “demographic characteristics” feature and can create statistics that provide information about the age, gender, and interests of website visitors. This is done by analyzing advertising and information from third-party providers. This allows target groups for marketing activities to be identified. However, the collected data cannot be assigned to a specific person and is deleted after being stored for two months.

Google Signals
As an extension to Google Analytics 4, Google Signals can be used on this website to generate cross-device reports. If you have activated personalized ads and linked your devices to your Google account, Google can, subject to your consent to the use of Google Analytics pursuant to Art. 6(1)(a) GDPR, analyze your usage behavior across devices and create database models, including for cross-device conversions. We do not receive any personal data from Google, only statistics. If you want to stop cross-device analysis, you can deactivate the “Personalized advertising” function in your Google account settings. Follow the instructions on this page: https://support.google.com/My-Ad-Center-Help/answer/12155764?hl=de
Further information on Google Signals can be found here: https://support.google.com/analytics/answer/7532985?hl=de

User IDs
As an extension to Google Analytics 4, the “User IDs” function can be used on this website. If you have consented to the use of Google Analytics 4 pursuant to Art. 6(1)(a) GDPR, created an account on this website, and log in to this account on different devices, your activities, including conversions, can be analyzed across devices.

9.2 Google Tag Manager
This website uses “Google Tag Manager”, a service provided by: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter “Google”).

Google Tag Manager provides a technical basis for bundling various web applications, including tracking and analytics services, and calibrating, controlling, and linking them to conditions via a single user interface. Google Tag Manager itself does not store any information on users’ devices and does not read any information from them. Nor does the service carry out any independent data analyses. However, when a page is accessed, Google Tag Manager transmits your IP address to Google and it may be stored there. A transfer to servers of Google LLC in the USA is also possible.

This processing is carried out only if you have given us your explicit consent pursuant to Art. 6(1)(a) GDPR. Without this consent, Google Tag Manager will not be used during your visit. You can revoke your consent at any time with effect for the future. To do so, please deactivate this service in the “cookie consent tool” provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.

Further legal information on Google Tag Manager can be found at: https://business.safety.google/intl/de/privacy/ and https://policies.google.com/privacy?hl=de&gl=de

9.3 Shopify Analytics
This website uses the web analytics service of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1–2 Haddington Road, Dublin 4, D04 XN32, Ireland.

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada.

Using cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading device and browser information), the service collects and stores pseudonymized visitor data, including information about the device used such as IP address and browser information, in order to analyze user behavior on our website statistically and to create pseudonymized user profiles. Among other things, it is possible to evaluate movement patterns (so-called heatmaps) which show the duration of page visits and interactions with page content (e.g., text inputs, scrolling, clicks, and mouse-overs). Pseudonymization generally excludes direct personal identification. No merging with other data that directly identifies you takes place.

All processing described above, in particular the reading or storage of information on the device used, is carried out only if you have given us your explicit consent pursuant to Art. 6(1)(a) GDPR. You can revoke your consent at any time with effect for the future by disabling this service in the “cookie consent tool” provided on the website.

We have concluded a data processing agreement with the provider, which protects the data of our website visitors and prohibits disclosure to third parties.

For transfers of data to Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

10. Retargeting/remarketing and conversion tracking

Meta Pixel with advanced matching
Within our online offering, we use the “Meta Pixel” service of the following provider in advanced matching mode: Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland (“Meta”).

If a user clicks on an ad placed by us on Facebook or Instagram, the URL of our linked page is extended by a parameter using “Meta Pixel”. This URL parameter is then entered into the user’s browser after redirection via a cookie that our linked page sets itself. In addition, this cookie collects specific customer data, such as the email address that we collect on our website linked to the Facebook or Instagram ad in processes such as completed purchases, account logins, or registrations (advanced matching). The cookie is then read and enables the transmission of the data, including the specific customer data, to Meta.

We use “Meta Pixel” with advanced matching to make our ads (“Ads”) on Facebook and/or Instagram more effective and to ensure that they correspond to users’ interests or have certain characteristics (e.g., interests in certain topics or products determined based on visited websites), which we transmit to Meta (so-called “Custom Audiences”).

In addition, we analyze the effectiveness of our ads by tracking whether users were redirected to our website after clicking an ad (conversion). Compared to the standard version of “Meta Pixel”, the advanced matching function helps us measure the effectiveness of our advertising campaigns better by capturing more assigned conversions.

All transmitted data is stored and processed by Meta so that an assignment to the respective user profile is possible and Meta can use the data for its own advertising purposes in accordance with Meta’s data use policy (https://www.facebook.com/about/privacy/). The data may enable Meta and its partners to place ads on and outside of Facebook.

All processing described above, in particular the setting of cookies for reading information on the device used, is carried out only if you have given us your explicit consent pursuant to Art. 6(1)(a) GDPR. You can revoke your consent at any time with effect for the future by disabling this service in the “cookie consent tool” provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.

The information generated by Meta is generally transmitted to and stored on a Meta server; in this context, it may also be transferred to Meta Platforms Inc. servers in the USA.

11. Site functionalities

11.1 Instagram plugins
Our website uses plugins of the social network provided by: Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

These plugins enable direct interaction with content on the social network.

To increase the protection of your data when visiting our website, the plugins are initially deactivated and integrated into the page using a so-called “two-click” or “Shariff” solution.

This integration ensures that when you access a page on our website containing such plugins, no connection to the provider’s servers is established yet.

Only when you activate the plugins and thereby give your consent to data transfer pursuant to Art. 6(1)(a) GDPR does your browser establish a direct connection to the provider’s servers. In doing so, certain information about your device (including your IP address), your browser, and your page history is transmitted to the provider, regardless of whether you are logged into an existing user profile, and may be further processed there.

If you are logged into an existing user profile on the provider’s social network, information about interactions carried out via the plugins will also be published there and displayed to your contacts.

You can revoke your consent at any time by deactivating the activated plugin by clicking it again. However, the revocation does not affect the data already transferred to the provider.

Data may also be transferred to: Meta Platforms Inc., USA.

We have concluded a data processing agreement with the provider, which ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.

11.2 Trustpilot
Our website includes graphic elements from the following provider to display external customer reviews and/or an externally awarded seal of approval: Trustpilot A/S, Pilestræde 58, 1112 Copenhagen, Denmark.

When you access a page on our website that contains such graphic elements, your browser establishes a direct connection to the provider’s servers in order to load the elements properly. Certain browser information, including your IP address, is transmitted to the provider.

If personal data is processed in this context, this is done pursuant to Art. 6(1)(f) GDPR on the basis of our legitimate interest in the optimal marketing of our offering and the attractive design of our website.

11.3 Google Maps API
To enable real-time validation of certain entries in the address form of the ordering process in our webshop for input errors, we use the services of the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland.

Data may also be transferred to: Google LLC, USA.

The provider validates the entered address, verifies the spelling, and, if necessary, supplements missing data. For ambiguous addresses, correct alternative suggestions are displayed. For this purpose, the address data you enter is transmitted to the provider, stored there, and evaluated.

This processing is carried out pursuant to Art. 6(1)(f) GDPR on the basis of our legitimate interest in correctly recording the customer’s address data for the conscientious fulfillment of our contractual delivery obligations and to prevent problems in contract performance.

The provider processes the relevant data separately, does not combine it with other datasets, and deletes it once its status or correctness has been confirmed, but no later than after 30 days.

Further information on Google’s privacy policy can be found at: https://business.safety.google/intl/de/privacy/

12. Tools and other

Cookie consent tool
This website uses a so-called “cookie consent tool” to obtain effective user consent for cookies and cookie-based applications requiring consent. The cookie consent tool is displayed to users when they access the site in the form of an interactive interface, where consent for certain cookies and/or cookie-based applications can be given by ticking boxes. By using the tool, all cookies/services requiring consent are only loaded if the user gives consent by ticking the relevant boxes. This ensures that such cookies are only set on the user’s device if consent has been given.

The tool sets technically necessary cookies in order to store your cookie preferences. Personal usage data is generally not processed.

If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning, or logging cookie settings, this is done pursuant to Art. 6(1)(f) GDPR on the basis of our legitimate interest in lawful, user-specific, and user-friendly consent management for cookies and thus in the lawful design of our website.

Another legal basis for processing is Art. 6(1)(c) GDPR. As the controller, we are subject to the legal obligation to make the use of non-essential cookies dependent on the user’s consent.

Where required, we have concluded a data processing agreement with the provider, which ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.

Further information about the operator and the setting options of the cookie consent tool can be found directly in the corresponding user interface on our website.

13. Rights of data subjects

13.1 Applicable data protection law grants you the following data subject rights vis-à-vis the controller with regard to the processing of your personal data (rights of access and intervention). For the conditions of exercise, reference is made to the legal basis cited:

Right of access pursuant to Art. 15 GDPR
Right to rectification pursuant to Art. 16 GDPR
Right to erasure pursuant to Art. 17 GDPR
Right to restriction of processing pursuant to Art. 18 GDPR
Right to notification pursuant to Art. 19 GDPR
Right to data portability pursuant to Art. 20 GDPR
Right to withdraw consent pursuant to Art. 7(3) GDPR
Right to lodge a complaint pursuant to Art. 77 GDPR

13.2 RIGHT TO OBJECT

IF, WITHIN THE FRAMEWORK OF A BALANCING OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME, FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION, TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU MAY EXERCISE YOUR OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

14. Duration of storage of personal data

The duration of storage of personal data is determined by the respective legal basis, the purpose of processing, and, where applicable, additionally by the respective statutory retention period (e.g., retention periods under commercial and tax law).

When processing personal data on the basis of explicit consent pursuant to Art. 6(1)(a) GDPR, the data concerned will be stored until you revoke your consent.

If there are statutory retention periods for data processed within the scope of contractual or quasi-contractual obligations on the basis of Art. 6(1)(b) GDPR, this data will be routinely deleted after the retention periods expire, provided it is no longer required for contract performance or contract initiation and/or we have no legitimate interest in further storage.

When processing personal data on the basis of Art. 6(1)(f) GDPR, this data will be stored until you exercise your right to object pursuant to Art. 21(1) GDPR, unless we can demonstrate compelling legitimate grounds for processing that override your interests, rights, and freedoms, or the processing serves the establishment, exercise, or defense of legal claims.

When processing personal data for direct marketing purposes on the basis of Art. 6(1)(f) GDPR, this data will be stored until you exercise your right to object pursuant to Art. 21(2) GDPR.

Unless otherwise stated in the other information in this privacy policy regarding specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.